Flore Cafe & Patisserie
Roomzzz overnight stay
Rhubarb spritz
Roof Thirty Nine terrace
Cook House dessert

Newcastle Sparkles is a lifestyle blog featuring handpicked news and musings all about Newcastle and beyond. It inspires locals and visitors alike to explore the city and experience it for themselves.

My blog has been running for over 10 years and I re-launched it in 2023 with three new sections: food and drink, culture, and things to do.

You’ll find everything from reviews, listicles and local guides to interviews and dates for your diary, all curated and written by me, Alexis Forsyth – an experienced copywriter and blogger

My articles are originalunbiased, and aligned to my audience’s interests. Most of the content I now create is also ‘independent’ with no transactional relationship at play, which means businesses only know they’ve been featured once I hit publish!

Looking for guaranteed coverage?

Over the years, I’ve worked with a variety of wonderful local businesses and iconic national brands to help raise the profile of their services, venues, and events – all with a Newcastle twist.

I’m open to a limited number of collaborations if they’re relevant to my blog and something I know my readers will love. For complete transparency, I label these articles as ‘advertorials’ to indicate that a press invitation, complimentary service, or payment has been provided in exchange for guaranteed coverage. Social media content is also marked as an ‘ad’.

Let's chat

Email me

Media kit

Take a peek

5 reasons to work with Newcastle Sparkles

I’ve been blogging for over a decade, which shows I’m committed and passionate about Newcastle, and you can trust that I know what I’m doing!

By day, I’m an experienced marketing professional, so I understand you’ll be working towards specific campaign goals – and my blog can help you reach them.

As a former magazine journalist and editor, I know a thing or two about crafting well-researched articles written with creative flair. No humdrum posts about your company to see here!

My blog’s niche focus on Newcastle-based lifestyle content means your business will reach a hyper-targeted and engaged audience across the North East.

Newcastle Sparkles has a multi-channel digital presence and I also send out a monthly newsletter, which will further amplify your profile. (And, shhh, I’m launching a sparkly podcast soon!)

But don’t just take my word for it, here’s what other professionals have to say…

Past collaborations

As seen on...

I contributed to a travel guide on Stylist Magazine’s website, titled ‘14 underrated UK city trips to take this summer‘ where I shared my top tips on visiting my hometown of Stirling. 

Looking for something similar about Newcastle? I’m your gal!

Ryanair’s blog, Into the Blue, worked with a selection of local bloggers to compile a list of Newcastle’s best brunch spots. Newcastle Sparkles profiled Blakes coffee house and kitchen on Grey Street for the feature. 

If you’d like me to write for your company’s blog – slide into my inbox!

Pattern website

I featured on editorial platform Pattern, as part of the website’s popular Studio Series, where I talked about my career in writing, and my love for blogging and all things Newcastle.

I’m always open to Q&A opportunities, so please get in touch if you’d like to chat.

Featured on Newcastle Sparkles?

Use this badge to let people know! Simply right-click, press save, and upload it to your website.

Alternatively, share it on social media and don’t forget to tag Newcastle Sparkles!