Newcastle Sparkles is a lifestyle blog featuring handpicked news and musings all about Newcastle and beyond. It inspires locals and visitors alike to explore the city and experience it for themselves.
My blog has been running for over 10 years and I re-launched it in 2023 with three new sections: food and drink, culture, and things to do.
You’ll find everything from reviews, listicles and local guides to interviews and dates for your diary, all curated and written by me, Alexis Forsyth – an experienced copywriter and blogger.
My articles are original, unbiased, and aligned to myaudience’s interests. Most of the content I now create is also ‘independent’ with no transactional relationship at play, which means businesses only know they’ve been featured once I hit publish!
Looking for guaranteed coverage?
Over the years, I’ve worked with a variety of wonderfullocal businessesand iconicnational brandsto help raise the profile of their services, venues, and events – all with a Newcastle twist.
I’m open to a limited number of collaborations if they’re relevant to my blog and something I know my readers will love. For complete transparency, I label these articles as ‘advertorials’ to indicate that a press invitation, complimentary service,or payment has been provided in exchange for guaranteed coverage. Social media content is also marked as an ‘ad’.
I’ve been blogging for over a decade, which shows I’m committed and passionate about Newcastle, and you can trust that I know what I’m doing!
By day, I’m an experienced marketing professional, so I understand you’ll be working towards specific campaign goals – and my blog can help you reach them.
As a former magazine journalist and editor, I know a thing or two about crafting articles with creative flair. No humdrum posts to see here!
My blog’s niche focus on Newcastle-based lifestyle content means your business will reach a hyper-targeted and engaged audience across the North East.
Newcastle Sparkles has a multi-channeldigital presence and I also send out a newsletter, which will further amplify your profile. (And, shhh, a sparkly podcast is in the works!)
But don’t just take my word for it, here’s what other professionals have to say…
"Alexis supplies consistently engaging, beautifully written copy."
Julia Braime, Brides Up North
"Alexis is a brilliant writer who draws the essence of a story or piece with colour and compassion."
Christopher Owens, Photographer and Creative Director
"It was a pleasure working with Alexis, who regularly supplied creative content to support our objectives to showcase NewcastleGateshead as a go-to destination."
Hannah Lambert, NewcastleGateshead Initiative
"Alexis intuitively and concisely crafts copy that satisfies on many fronts."
Rachel Brown, The Biscuit Factory
"Alexis is an incredibly talented copywriter who always produces work of an extremely high standard."
Sarah Musgrove, Social Media Manager
"Alexis is a reliable and creative writer who always takes excellent care of her work."
Looking for something similar about Newcastle? I’m your gal!
Ryanair’s blog, Into the Blue, worked with a selection of local bloggers to compile a list of Newcastle’s best brunch spots. Newcastle Sparkles profiled Blakes coffee house and kitchen on Grey Street for the feature.
If you’d like me to write for your company’s blog – slide into my inbox!
I featured on editorial platform Pattern, as part of the website’s popular Studio Series, where I talked about my career in writing, and my love for blogging and all things Newcastle.
I’m always open to Q&A opportunities, so please get in touch if you’d like to chat.